Mike is joined by Aaron Rudman-Hawkins, Managing Director and Founder of The Evergreen Agency, to discuss the importance of increasing your businesses visibility online.
In this episode, Mike is joined by Aaron Rudman-Hawkins, Managing Director and Founder of The Evergreen Agency, to discuss the importance of increasing your businesses visibility online, and how he helps his clients using SEO and PPC.
00:00 – Introduction
00:55 – Demystifying SEO
03:16 – Identify your goals first, digital marketing second
05:20 – Approaching digital marketing logically
07:50 – Outsourcing to experts
10:15 – Share your expertise to add value
13:30 – Importance of local
15:10 – Aaron’s Number #1 SEO tip
The Evergreen Agency – theevergreenagency.co.uk
WHAT IS STEP CHANGE PODCAST WITH MIKE FOSTER, THE ENTREPRENEURS MENTOR?
The Step Change Podcast is a business podcast created specifically for entrepreneurs, hosted by Mike Foster, the Entrepreneurs Mentor. As an experienced mentor, with a commercial outlook, Mike’s business is to support your business and help you start, develop and grow.